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Follow the path of a visit from the advertising click to a lead or sale. Each guide explains what a setting changes, when to use it, and how to check the result in your campaign.

Launch your first campaign

Connect a domain, choose where visitors go, and verify your first visit and conversion.

Connect conversions

Send a conversion back to the tracker and check which event counts toward your results.

Understand your reports

Compare campaign performance, filter traffic, and explain cost, revenue, and conversion rates.

Connect an API or AI tool

Read data through the API or connect an AI agent to your account.
Already configured tracking? Start with the symptom you see: New to trackers? See how Metricanic connects the pieces.